Per-idea PRISM reports
Each founder receives a full 12-lens PRISM report with composite score, top 3 failure risks, and a signed verdict. Delivered direct to founder email.
Accelerator partnerships · Cohort validation
Catch the dead ends
before demo day.
43% of VC-backed startups fail on product-market fit — most of them pass through an accelerator first. PRISM gives your cohort an honest, signed verdict on every idea before they burn runway proving the market wrong.
Signed by a named verifierNo subscription · pay per cohortDelivered in 24–48h
43%
PMF failure rate
of failed startups cite poor product-market fit as cause #1
CB Insights, 2021, n=300+
CB Insights, 2021, n=300+
24h
Typical PRISM delivery
Cohort reports in 5 working days
5
Verdicts
GO · CGO · PIVOT · KILL · DEFER
Every idea gets a defensible outcome
Every idea gets a defensible outcome
What's included
A signed verdict for every idea
in your cohort.
Cohort-level pattern report
We produce an aggregate anonymised report showing common failure patterns across your cohort: which lenses fired most, which sectors are weakest, what your founders are getting wrong.
Accountable verdicts
Every report carries a named human signature. Verdicts don't change under founder pushback. If we get something factually wrong, we issue a correction (errata policy).
No subscription required
Pay per cohort. Fixed per-idea rate at batch volume. No retainer, no lock-in, no upsell pressure during the engagement.
The process
Simple intake. Signed verdicts. Done.
Brief intake
You share the cohort roster and idea briefs — one-pager or pitch deck per founder. We confirm scope and timeline within 1 working day.
PRISM runs
Each idea goes through the full 12-lens PRISM protocol. Composite scoring. Stress scenarios. Signed by the lead verifier.
Delivery
Founders receive individual reports. You receive the cohort pattern report. All within 5 working days of confirmed intake.
Batch pricing
Per-idea pricing at cohort volume.
| Cohort size | Rate | What's included |
|---|---|---|
| 1–5 ideasPro rate | £29 / idea | Full PRISM report, signed verdict per idea |
| 6–20 ideasCohort rate | Contact for pricing | Full PRISM per idea + cohort-level pattern report |
| 20+ ideasProgramme rate | Contact for pricing | Full PRISM per idea + cohort pattern report + workshop slot |
One-time per-cohort payment. No subscription. 30-day refund if any verdict contains an uncited claim.
The case
Half as many seeds reach Series A — the bar moved.
Seed-to-A graduation collapsed from 30.6% (2018 cohort) to 15.4% (2022, Carta). The median seed-to-A gap is now 712 days. Accelerators that send founders to investors with unverified claims are contributing to that attrition — and investors know it.
PRISM gives your program a defensible answer to "did you check?" — and gives your founders a fighting chance against a more sceptical market.
Read the failure-rate data →Common questions
Straightforward answers.
Can PRISM work alongside our existing mentor program?
Yes. PRISM is a verification tool, not a coaching or mentoring service. It complements advisory relationships by giving mentors and founders a shared, evidence-based foundation to argue from — rather than gut instinct against gut instinct.
Do founders see each other's results?
No. Every PRISM report is delivered directly to the founder. The cohort pattern report we provide to you is fully anonymised — no names, no company details, only aggregate patterns.
What if a founder disagrees with the verdict?
The verdict is evidence-based and signed. It doesn't change because a founder pushes back. We encourage founders to treat a KILL or PIVOT verdict as information, not rejection — and to engage with the specific failure lenses that triggered it rather than contesting the overall score.
Ready to talk about
your next cohort?
Get in touch. We'll confirm scope, timeline, and per-idea pricing within one working day.
Contact us