Claim-level testing
Every claim, status-tagged
Every claim in scope is checked against its source and tagged verified, failed, or unverifiable — each with a severity rating, so a footnote gets a lighter pass than a headline number.
Release Assurance
Every claim tested. Every asset signed.
Send us any asset — a deck, a site, a one-pager. We test every claim against live sources, rewrite the weak ones, and issue a signed Assurance Note before it leaves your hands.
Claim-level testing Sourced rewrites Signed Assurance Note 3–5 day turnaround
Tested0
Sourced0
Rewritten0
Unsupported shipped0
The claim a careful buyer would catch — caught before the deck goes out.
What you get
A signed Assurance Note.
The Assurance Note is a signed one-page PDF that states what was tested, what was found, what was rewritten, and who signed it. It’s not a report. It’s a traceable commitment that the asset is ready to go out.
Sourced rewrites
Weak claims, rewritten
On the Human tiers, we rewrite unsupported claims with sourced alternatives and deliver a clean version of the asset alongside the Assurance Note.
Signed Assurance Note
A name on the line
A signed PDF — claim by claim, source by source — issued by the named verifier who reviewed your asset. A traceable record of what was verified and when.
Any written asset — if it makes claims, we can verify them
- Pitch decks
- Websites
- One-pagers
- Investor decks
- Case studies
- Landing pages
- Outreach sequences
The Method
Four Phases. One Signed Release.
Release Assurance doesn’t skim your asset for obviously wrong numbers. It runs the same four-phase sequence against every claim in scope — Retrieve, Challenge, Cite, Sign — live, on the asset you submit, before a named verifier re-checks the highest-risk claims and signs.
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Find the source
Retrieve
Every claim in your asset is checked against live, dated evidence — independent source checks, fetched and timestamped the moment you submit, not pulled from a stale cache. A market-size figure, a competitor’s price, or a number about your own traction is only as good as the source behind it. Retrieve is where that source gets found before anything is judged.
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Red-team the claim
Challenge
Retrieve found the evidence; Challenge decides whether it holds. Every claim is red-teamed against what the evidence actually shows — the same rebuttal an investor or a skeptical buyer would raise — and status-tagged verified, failed, or unverifiable. Each tag carries a severity rating, so a footnote gets a lighter pass than a headline number.
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Attach source + confidence
Cite
Nothing is marked verified without a source URL attached and a confidence score on how strong that source is. Failed claims aren’t left as a red mark with nowhere to go — on Human tiers they’re rewritten with a citable alternative. Every citation in your Assurance Note traces to a specific, checkable source, not a paraphrase of one.
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Named verifier + date
Sign
A named verifier — not an anonymous team — puts their name and the date on the result. Every decision-critical and high-impact claim is personally re-checked by the verifier before signing. The Assurance Note states which claims got that full re-check, and where AI was used.
How It Works
From asset to signed Assurance Note in five steps.
No open-ended audit, no vague redlines. Submit the asset, choose your tier, get a claim-by-claim answer back.
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Submit Your Asset
Send the deck, page, one-pager, memo, case study, or outreach sequence — anything with claims in it.
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Retrieve & Challenge
We pull live sources for every claim and red-team each one against the evidence — the first two phases of this process, run automatically.
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Cite & Grade
Verified claims get a source URL and confidence score. Failed and unverifiable claims are status-tagged and severity-rated in the claim register.
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Named Verifier Signs
On Human tiers, a named verifier re-checks the highest-risk claims on a risk basis, rewrites the weak ones with a citable source, and signs the Assurance Note.
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You Ship With Proof
You get the claim register, ranked rebuttals, rewritten claims ready to paste back, and a signed Assurance Note that says where AI was used.
What a verified claim looks like
One row of a claim register, walked from the original line to the rewrite. Sample company and numbers — the structure is exactly what you receive.
- Original claim “We’re the fastest-growing HR platform in the UK, growing 300% year on year.”
- Problem Two claims in one line. “Fastest-growing” is a superlative with no comparison set; “300%” is from a 4-month window annualised.
- Evidence Company Stripe export (E0, client-internal): £41k → £128k MRR, Jan–Apr. No third-party growth ranking exists for the category. Grade: figure verified, superlative unverifiable.
- Investor rebuttal “Annualising four months of a January cohort is the first thing I’ll check. What was May?”
- Rewritten claim “MRR grew from £41k to £128k between January and April 2026 (Stripe, verified) — 3.1× in four months.”
9 verified5 rewritten2 failed2 unverifiable
No real company or client data appears above. Redacted real examples are available under NDA on request.
What verified clients say
Clients Who Stopped Guessing
£100,000 raised · May 2026
We'd already closed a small round on this deck, so I thought it was fine. The Release Assurance report came back and it wasn't harsh or vague — it was just specific. Three claims I thought were solid had either no primary source or were citing data from 2018. One of them was the headline number on the deck cover. We fixed everything, went back, and closed £100,000 from an investor who'd previously passed. I still think about how close we came to walking into that meeting with a deck we couldn't defend.
Read Full Case Study — Daily99 186K impressions · Page 1 · 16 months
We brought ThriveFinity in before we'd published a single piece of content. I wanted search to be a proper acquisition channel from day one — not something we figured out two years in. They designed the whole strategy, built the cluster structure, even created a content track around ERC-8004 that nobody else was covering. Sixteen months later we're ranking top 5 for self-hosted crypto gateway terms and getting traffic from 130 countries. Starting right matters more than I expected.
Read Full Case Study — PayRam Trial-to-paid +40% · Q2 2026
Honestly, I thought our GTM was fine. We were getting enquiries, we had a clear service, the market felt right. The Strategic Intelligence report [now part of Decision Brief] showed us we were speaking to the right people but framing it completely wrong — we were positioning on quality and price when our target clients were actually buying on outcomes and risk reduction. We rebuilt the whole pitch around what the report found. The conversion went up. But more than the number, I finally felt like I understood why some deals were closing and others weren't.
Read Full Case Study — TVP Studios Offer Validation · Go-to-Market Build · 2025–2026 · Real outcomes from real engagements
Against the alternatives
Where it is stronger, and where it isn't.
Honest comparison against the three ways founders usually get this done. The last row is the one we lose on purpose.
| Dimension | Release Assurance Pack | AI chat | Your team / an investor | Law or compliance firm |
|---|---|---|---|---|
| Turnaround | ✓ 3 business days | ✓ Minutes | ~ When they get to it | ~ Days to weeks |
| Price | ✓ £699 fixed | ✓ Existing subscription | ✓ A favour owed | ✗ Hourly; often over budget |
| Claims vs source | ✓ Every claim status-tagged | ~ Can invent sources | ~ Only the obvious ones | ~ Regulatory claims only |
| Investor rebuttals | ✓ Ranked, per claim | ~ Generic unless prompted | ✓ If candid | ✗ Not their job |
| Sourced rewrites | ✓ Weak claims rewritten | ~ Citations need checking | ✗ | ~ Regulatory wording only |
| Signed record | ✓ Assurance Note, named verifier | ✗ | ✗ | ✓ Regulated parts only |
| Legal sign-off | ✗ Not included | ✗ | ✗ | ✓ Core product |
Category descriptions, not vendor claims: “typically” and “varies” mean exactly that. If you have a specific alternative in mind, the comparison hub goes deeper.
Our refusal rule
What we won’t sign.
If a claim can’t be supported, the verifier declines it before any work starts — and the refusal goes on the public record. That’s what makes the signature worth something. See the public log →
What you give, what we do, what comes back.
You provide
- The asset itself — deck, page, one-pager, memo
- Whatever sources you already have for the claims in it
- Who will read it, and when it goes out
- The numbers behind any figure you want defended
ThriveFinity does
- Check every claim in scope against its source and status-tag it
- Named human re-check, risk-based: all critical and high-impact claims, 30%+ of medium, spot-checks of low
- Write the rebuttal an investor would raise, and rewrite weak claims with a citable source
- Grade each claim (A–E evidence scale) and sign the Assurance Note
You receive
- A claim register: verified · failed · unverifiable, severity-rated
- Ranked rebuttals and rewritten claims, ready to paste back
- A one-page Assurance Note with the Article 50 disclosure block
- Signed, in 3 business days (Pack) or 5 (Suite, three or more deliverables)
Release Assurance is not
- Legal or regulatory sign-off. A financial promotion, a medical claim or a securities disclosure still needs its regulated reviewer.
- A guarantee you will raise, close, or launch on time.
- Turning projections into facts. Forward-looking statements are checked for method, not certified as outcomes.
- Monitoring after release. When the asset changes, run it again — there is no standing watch.
- Deciding what the asset should say in the first place. Start with a Decision Brief
If you are unsure which service fits, start with a free signal and we will route you — or ask.
Pricing
Start Free. Pay Only When the Stakes Rise
One-time pricing. Every signed tier carries the 30-Day Honest Verdict Guarantee: show us one unsupported claim or factual error within 30 days and we refund you in full.
First Signal
FreeFree
One free check with two modes: positioning or a single claim. AI-assisted and unsigned.
- Positioning mode or claims mode
- Results in under an hour
- No card needed
No card · No commitment
Release Assurance Pack
£699₹29,999
Every claim in one deck, page or proposal checked against primary sources, graded A–E, with a signed Assurance Note.
- Every claim in scope checked
- Evidence grade (A–E) per claim
- Weak claims rewritten with a source
- Delivery: 3 business days
One-time payment
Release Assurance Suite
£1,749₹69,999
For launches with three or more deliverables: everything in the Pack, plus a consistency check across all of them.
- Everything in the Release Assurance Pack
- Consistency check across every deliverable
- 72-hour fix window on flagged items
- Delivery: 5 business days
One-time payment
Prices in GBP, plus applicable taxes — switch to ₹ for India pricing. Prices in INR, plus 18% GST — switch to £ for international pricing. Every tier is a one-time payment. Paid tiers are sold to businesses only. Compare Every Tier →
Raising a round?
Check the Deck Before an Investor Does.
The Release Assurance Pack checks every headline claim in one deck against primary sources in 3 business days. Investors and advisors who back a company can commission diligence themselves, or refer the founder to us at no cost.
Questions About Release Assurance
What is a First Signal?
First Signal is a free automated scan of any asset you submit. It flags unsupported claims, weak language, and positioning gaps — in under 1 hour. No payment needed. First Signal is one free check with two modes: positioning or a single claim.
What assets can you verify?
Any written asset: pitch decks, websites, one-pagers, investor decks, case studies, landing pages, outreach sequences. If it makes claims, we can verify them.
What does 'signed' mean?
The Assurance Note is a signed PDF — claim by claim, source by source — issued by the named verifier who reviewed your asset. It's a traceable record of what was verified and when.
Is every claim verified by a human?
Every claim in scope is checked against its source and status-tagged (verified, failed, unverifiable). Every decision-critical and high-impact claim is personally re-checked by the verifier before signing. The Assurance Note states which claims received a full human re-check.
How fast is delivery?
First Signal: under 1 hour. Release Assurance Pack: 3 business days. Release Assurance Suite: 5 business days.
Do you rewrite the asset for me?
On the Human tiers, yes. We rewrite unsupported claims with sourced alternatives and deliver a clean version of the asset alongside the Assurance Note.
Get Your First Signal — Free
Start free — no card, no commitment. Upgrade at any point.
Further reading
How Claims Get Checked
Guide
Proof Claims on B2B Websites: What Holds Up
The claims B2B buyers doubt first, the UK advertising rules that apply to business marketing, and how to rewrite results, superlatives and testimonials.
Method
How Release Assurance Checks a Claim
Evidence found before a claim is judged, the strongest objections tested, a clear citation standard and a named person who signs.
Ship It With Proof.
First Signal is free — under 1 hour, no payment needed. Human verification from £699₹29,999.
30-Day Honest Verdict Guarantee on signed tiers · One-time payment