Where to begin

Which service do I need? Start with where you are.

Not sure which service you need? Pick the question you want answered and we’ll point you to the right one of our four go-to-market services for B2B companies in the UK, US, UAE, EU and Singapore.

I want to know…

Not sure? Start with a free Signal. No card. About 5 minutes to fill in; results in under an hour.

Clients and the founder's prior work include

What every path shares

What every paid service includes.

The same three promises apply to every paid deliverable, whichever step you start at.

Signed

A named person signs it

Every paid deliverable is read, checked and signed by a named human. AI drafts; a person decides.

Sourced

Every claim has a source

Each claim is graded against named, dated sources. Weak ones come back rewritten.

Guaranteed

Accuracy Commitment

If any factual claim in your signed deliverable is not supported by its cited source, or is a factual error we should have caught, tell us within 30 days. We correct and re-sign it within 5 working days; if the correction changes the verdict, we redo it free; if we cannot fix it, you do not pay for that deliverable. AI Visibility work is covered on the same terms: if a report cannot be corrected, its fee is refunded or credited.

Where to start

Start With What’s Stuck

Not sure the offer will sell? Can’t agree on the next move? Meetings that don’t turn into revenue? Missing from AI answers? Each service fixes one of these.

01 Offer Validation

Validate

Launching something new or changing your price? We test it against real buyer, market and competitor evidence, so you don’t spend months on an offer that won’t sell.

Go / no-go answer 12 lenses scored
02 Decision Brief

Plan

When the team can’t agree on the next move, we research it and give you one recommendation, what not to do, and a 90-day plan to act on it.

One clear decision 90-day plan
★ Flagship 03 Go-to-Market Build

Build

If good meetings aren’t turning into revenue, the message is usually the problem. We fix it, then rebuild your website, deck and emails around it.

Done for you One consistent message
04 AI Visibility

Rank

AI search optimisation: if AI tools don’t mention you, those buyers never see you. We measure how ChatGPT, Gemini, Perplexity and Google AI describe you, then fix it.

Recommended by AI Re-tested at day 30
Every answer comes from the same published terms the services run on, checked by a named person.
Frequently asked

Questions About Where to Start

Which service should I start with?
Start with the question you need answered now. Not sure if the offer will sell: Offer Validation. One big go-to-market call to get right: Decision Brief. Positioning, site, deck and outbound to rebuild: Go-to-Market Build. Buyers asking AI assistants for a shortlist and not hearing your name: AI Visibility. A deck or page about to go out: Release Assurance. Still unsure? Take a free Signal and it points you to the right one.
Do I have to go in order?
No. The usual order is Validate, Plan, Build, Rank, and established companies often start at Rank or Plan. Validate starts free with the Offer Signal. Move up within 30 days and the fee you paid is credited in full: Build Verdict to Decision Brief, Decision Brief to Go-to-Market Build.
What does “signed” mean?
It means a named person has read, checked and signed the deliverable. If any factual claim in your signed deliverable is not supported by its cited source, or is a factual error we should have caught, tell us within 30 days. We correct and re-sign it within 5 working days; if the correction changes the verdict, we redo it free; if we cannot fix it, you do not pay for that deliverable.
What do the free Signals cost?
Nothing, and no card is needed. Each one is a fast, automated read on your offer, your claims or your positioning, and takes about 5 minutes to fill in; results in under an hour.
See every question in the FAQ hub

Still Deciding? Start Free.

About 5 minutes to fill in; results in under an hour. No card, and it tells you which service you need, if any.

Accuracy Commitment on signed tiers · Published prices · No self-serve subscriptions