Pricing · No surprises
One studio. Four ways to work with us.
Start free, move up when the stakes do. Validate an idea, verify your claims, sharpen your strategy, or build the thing — pick the service that matches where you are. Every paid tier carries a 30-day full refund guarantee.
Not sure where to start? Pick the door that fits.
Run PRISM
Get a structured GO / KILL verdict before you spend a month building the wrong thing. Free Pulse in 15 minutes.
Start a free Teardown
A named human verifies every claim and rewrites the weak spots — before the deck reaches an investor. No card.
Already launched and scaling? See Strategic Intelligence & Outcome Engineering →
PRISM — Idea Validation. Score your idea across 12 evidence lenses and get a signed GO / PIVOT / KILL verdict before you build. Full details →
A 5-question diagnostic. Verdict in 15 minutes. No card — ever.
- GO / DEFER / KILL signal + reason
- One critical next step
- Delivered by email in 15 min
Full 12-lens analysis, evidence graded A–E. Delivered in 24 hours.
- 12-lens analysis, graded A–E
- 5 synthetic personas + 15+ stress scenarios
- GO / CGO / PIVOT / KILL / DEFER verdict
- Amplification or Rescue Plan
- 30-day refund guarantee
Everything in Pro, plus a named human analyst signs the verdict.
- Everything in PRISM Pro
- Named human analyst signs the verdict
- 60+ correlated stress scenarios
- 30-min strategic follow-up call
- Board-ready PDF · NDA on request
Pre-Launch Verification. A named human verifies every claim in your deck or page, pushes back, and rewrites the weak spots — with citable sources. Full details →
One claim, one rebuttal, one edit. Delivered in 72 hours. No payment required.
- 1 public claim verified
- 1 rebuttal, ranked
- 72-hour delivery
One asset, three rebuttals, one rewrite. 48-hour turnaround.
- Full asset reviewed
- 3 rebuttals, ranked
- 48-hour delivery
- 30-day refund guarantee
Full Sentinel verdict. Named human verifier. 48h turnaround.
- Full Sentinel Method applied
- Named human verifier signs
- 3 ranked rebuttals + rewrite
- 30-day refund
Strategic Intelligence Sprints. A complete research-to-roadmap package in one working week — human-verified, signed, board-ready. Full details →
Go-to-market positioning, channels, and a 90-day roadmap.
- TAM sizing + ICP · 5 persona profiles
- Competitive landscape · 5 rivals · gap map
- Channel prioritisation + 90-day roadmap
- Signed exec-summary deck · 30-day refund
Investor-grade market sizing and a defensible growth narrative.
- TAM/SAM/SOM with cited sources
- Investor-grade competitive analysis · 5 rivals
- Growth narrative + traction framing
- Board-ready pitch deck · 30-day refund
SEO, content gaps, and conversion — sequenced by impact.
- SEO + content gap audit · 50+ keywords
- Conversion funnel CRO recommendations
- Competitor traffic & backlink intel · 3 rivals
- 90-day traffic roadmap · 30-day refund
Outcome Engineering. The deck, the site, the launch — built by the same team that verified your numbers. Not a retainer; a defined deliverable. Full details →
Brand identity, product design, website build, or full go-to-market — scoped to your outcome. Nothing is templated, and every quote is fixed-price, not time-and-materials.
- Brand identity · 2–4 weeks
- Landing page · 5–10 business days
- Marketing website · 3–6 weeks
- Web application · scoped (typically 6–16 weeks)
- Design + development + marketing under one point of contact
- Grounded in the same intelligence brief that opens the engagement
All prices in GBP. VAT may apply. 30-day full refund on any paid deliverable that isn't honest enough to be useful. Not sure which service fits? Talk to us.
What most founders ask on the first call.
Do I need a credit card to start?
What is the difference between PRISM and Pre-Launch Verification?
How is PRISM priced?
What is the difference between Teardown, Audit, and Council?
What are the Strategic Intelligence Sprints and how are they priced?
How is Outcome Engineering priced?
How does the 30-day refund guarantee work?
Is my deck or idea kept confidential?
Do you offer payment plans or volume pricing?
Start with a free Teardown
Start free — no card, no commitment. Upgrade at any point.