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Get a Free Offer Signal On Your Next Offer.

Launching a new offer, changing a price or repackaging what you already sell? Describe it in plain English. The Offer Signal checks it across five dimensions (buyer demand, competitive reality, timing, commercial viability and company–offer fit) and returns a structured verdict.

< 1 hr Typical turnaround
5 Dimensions checked
£0 Always free

Free · No card

Describe Your Offer

What are you launching or changing, for which buyers, and at what price? 2–5 sentences is enough.

0 / 800

WHAT THE OFFER SIGNAL CHECKS

Five Questions Every Offer Needs to Survive.

The Offer Signal tests your offer against five questions. A Go on all five doesn't guarantee sales. A Stop on any one is a reason to think again before you commit budget, sales time or a price change.

BUY

Buyer demand

Do the buyers you name have a real, current problem this offer solves? Is there evidence they already pay for imperfect alternatives, or hold budget for this today?

COM

Competitive reality

Who already serves these buyers, and how well? What would make a buyer switch from what they use now, including your own current offer?

TIM

Timing

Why now? What market, regulatory or budget shifts help this offer land this year? What headwinds could stall it?

VIA

Commercial viability

Does the price hold up against the value delivered and the alternatives? Are the margin and the sales effort plausible on conservative assumptions?

FIT

Company–offer fit

Does the offer build on something you already have (customers, expertise, channels or reputation) that a generic competitor lacks? Does it cannibalise what you already sell?

When Free Isn't Enough

Need a Signed Answer?

The Offer Signal is AI-generated and unsigned. When the decision needs a named person's signature, the Build Verdict runs all 12 lenses, tests the offer and is signed within 24 hours. Or talk it through on a free 20-minute scoping call first.

12
Evidence lenses · A–E graded
Every report runs 12 analytical lenses · each scored, explained, and signed off by a named verifier
60+
Scenarios stress-tested
Real-world failure modes · adversarial + buyer pressure · human-reviewed, not just AI-flagged
Named
Human
Signs every paid report
AI drafts the research · a named person checks it and owns the verdict

Still Reading?

The Offer Signal Takes 30 Seconds to Submit.

A launch, a price change or a new package commits budget and sales time. Find out what the evidence says before you commit.

Check Your Offer for Free