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Free AI visibility checker: does AI recommend you?

We ask GPT (OpenAI), Claude, Gemini and Perplexity the 12 questions your buyers ask, then score how often, how early and how accurately they mention you. Results by email in under an hour.

  • Visibility Score 0–100
  • 4 AI assistants checked
  • Assistant-by-assistant presence map
  • Emailed in under 1 hour
See the 12 questions View an anonymised sample

Run your free check

Only your brand name and email are required. Nothing runs until you confirm your email.

We query all 4 AI surfaces for this exact name.

One more step: after you submit, we email you a confirmation link. Click it to start your scan. Nothing runs until you do.

AI Visibility Score 0–100 · Emailed to you

In one line

An AI visibility checker tests whether AI assistants mention, recommend and correctly describe your company when buyers ask about your category. This one runs 12 buyer questions across four AI assistants and scores the answers 0–100, graded A to E. It is free, automated and unsigned.

Fully transparent

The 12 questions we ask every AI

Every brand gets the same panel, so scores are comparable. Before we run it, we fill in four details about your business.

  • Category discovery3
  • Comparison2
  • Brand-direct3
  • Buying intent3
  • Misinformation check1

What we fill in for you

{your brand}
Your company name, exactly as entered
{category}
What you sell, in buyer language
{customer}
Who you sell to
{competitor}
The rival buyers compare you with
Q1–3

Category discovery

Do assistants name you when buyers ask for options?

  1. What are the best {category} tools or services for {customer}?
  2. {category} recommendations for {customer}
  3. Compare the leading {category} providers
Q4–5

Comparison

Do you appear next to the competitor buyers already know?

  1. {your brand} vs {competitor}
  2. Alternatives to {competitor}
Q6–8

Brand-direct

When asked about you by name, is the answer right?

  1. What is {your brand}?
  2. {your brand} reviews
  3. What does {your brand} do?
Q9–11

Buying intent

Are you in the answer when buyers are close to spending?

  1. How much does {category} typically cost?
  2. Is paying for {category} worth it?
  3. Should I pay for {category} or just use AI myself?
Q12

Misinformation check

Does AI repeat complaints or claims that are not true?

  1. {your brand} complaints and issues

How the score works

Four measures, one score out of 100

Weight · 40%

Presence

How often you are mentioned across the 12 questions

Weight · 25%

Position

How early you appear in answers that mention you

Weight · 20%

Accuracy

Presence, adjusted down for wrong facts

Weight · 15%

Citation share

How often you are cited as a source when mentioned

Grades: A 80–100 · B 60–79 · C 40–59 · D 20–39 · E 0–19. A low score usually means AI has little trusted public information about you, not that your business is weak.

Choosing a tool

AI visibility tools compared

Four ways to see what AI says about you, and when each one makes sense.

Start here

Free one-off checkers

A single snapshot across a fixed set of questions, like this checker or Ahrefs’ free AI visibility checker. Good for a first look; one run can mislead because AI answers vary.

When you are fixing things

Monitoring platforms

Software such as Promptwatch tracks a prompt set daily or weekly, with share of voice and citation sources. Useful once you are acting on the results; priced per month.

To learn the method

Manual checks

Ask each assistant your buyers’ questions yourself and log the answers. Free and educational, but slow and hard to repeat consistently.

When you are missing

Done-for-you retrofit

A team diagnoses why AI misses you, fixes the pages and sources AI reads, then re-tests the same questions. Our AI Search Readiness Retrofit does this in 10 working days.

Missing from AI answers? The AI Search Readiness Retrofit finds why and fixes your 10 highest-value pages in 10 working days, then re-tests at day 30.

Every answer comes from the same published terms the services run on, checked by a named person.
FAQ

Questions About the AI Visibility Checker

How do AI visibility checkers work?
They ask AI assistants a fixed set of buyer questions about your category and your brand, then record whether you are mentioned, how early, whether the facts are right and whether you are cited. This checker runs 12 questions across GPT (OpenAI), Claude, Gemini and Perplexity and scores the answers 0–100.
Is this AI visibility checker free?
Yes. The AI Visibility Signal is free, needs no card and arrives by email in under an hour after you confirm your email address. It is automated and unsigned; paid work is signed by a named verifier.
Does a high score mean ChatGPT recommends my business?
It means you were mentioned often and early in our 12 test questions on the day we ran them. AI answers vary by date, location and account, so treat the score as a snapshot, not a guarantee of how every buyer sees you.
Which AI assistants does it check?
GPT (OpenAI, through the API rather than the ChatGPT app), Claude, Gemini and Perplexity. The paid Retrofit and Retainer add Google AI Overviews and run 100–150 questions, each asked several times.
Can it track my competitors?
The free check shows which brands AI recommends instead of you on the comparison and discovery questions. Ongoing competitor tracking over time is part of the AI Visibility Retainer.
How do I check if my brand appears in Google AI Overviews?
Search your buyers’ questions in Google while signed out and note whether an AI Overview appears and whether it names or links to you. Google AI Overviews are tracked in the paid Retrofit and Retainer, not in the free check.
What happens to my data?
Your brand name, website and report are kept for 90 days by default on EU infrastructure. Unconfirmed submissions are deleted after 30 days. We do not sell or share your data, and deletion requests are acknowledged within 2 working days and completed within one month.
How often should I check AI visibility?
Once to get a baseline, then monthly if you are changing your site or content. AI tools pick up changes only after they recrawl your pages and refresh their sources, so weekly checks mostly show noise.
See every question in the FAQ hub

Further reading

Go Deeper on AI Visibility

Free PDF

AI Visibility Self-Audit

The manual check as a worksheet: twelve prompts, a scoring grid and fourteen source fixes.

Find Out What AI Tells Your Buyers.

12 questions, four AI assistants, one score. Free, emailed in under an hour.

Run My Free Check See an Anonymised Sample

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